The following are ten compelling yet straightforward ways to increase your sales significantly:
- When you make your first sale, follow-up with the customer, you could follow-up with a “thank you” email and include an advertisement for other products you sell. You could follow-up with them regularly. The goal is to begin building a relationship with your customers, so you need to keep in constant contact with them.
2. You could upsell to your customers. When they’re at your order page, tell them about a few additional related products you have for sale. They could add it to their original order.
3. Tell your customers if they refer four customers to your web site, they will receive a full rebate of their purchase price. It will turn one sale into three sales.
4. When you sell a product, give your customers the option of joining an affiliate program so they can make commissions selling your product. It will multiply the sale you just made.
5. Sell the reprint/reproduction rights to your products. You could include an ad on or with the product for other products you sell. You could make sales for the reproduction rights and deals on the back end product.
6. You could cross-promote your product with other businesses’ products in a package deal. You can include an ad or flyer for other products you sell and have other companies selling for you.
7. When you ship out or deliver your product, include a coupon for other related products you sell in the package. It will attract them to buy more products from you.
8. Send your customers a catalog of add-on products for the original product they purchased. It could be upgrades, special services, attachments, etc. If they enjoy your work, they will buy the extra add-ons.
9. Sell gift certificates for your products. You’ll make sales from the purchase of the gift certificate when the recipient cashes it in. They could also buy other items from your web site.
10. Send your customers free products with their product package.
There you go. The great thing about these powerful strategies is that you can implement them immediately. They are easy to start using, but the outcome could be a substantial increase in your conversion and buy rate, which is the ultimate goal. It is essential to make your customer and prospect feel special and provide them with additional value-added items to keep them coming back.
This article explains ten compelling ways of significantly increasing sales for any product or service.
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